Jeff Berkowitz, the developer of Downtown Miami's SkyRise Miami observation tower/green card ATM is all about the bling, and the branding apparently. According to CNBC, Berkowitz says he drives around in an Aston Martin with a vanity plate that says SKYMIA. Oh, and as for what that giant R-shaped observation tower looks like, Berkowitz says he thinks it looks like a money clip.
· Miami amusement tower's ticket to US citizenship [CNBC]
· SkyRise Miami coverage [Curbed Miami]
[Photo Zavatskiy Aleksandr / Shutterstock.com]
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